I build the systems behind the marketing

Where it started

Began freelance SEO work, running search campaigns for brands across different markets, including a stint with Asian Paints.

• Ran local and organic SEO campaigns for global and regional brands.
• Learned keyword research, on page optimization, and link building from the ground up.

Upwork

Ongoing independent work alongside every full time role since, running SEO, ads, and funnel projects directly for ecommerce and coaching brands.

• Earned Top Rated Plus status, Upwork's top 3% of talent, and held it through consistent client outcomes.
• Helped a long list of ecommerce and coaching clients grow through SEO, paid ads, and marketing funnels, including long term partnerships still running today.

KonixWeb

Moved into SEO and content full time, learning how search engines actually read a page and how content earns rankings instead of chasing them.

• Built and executed content strategies across a portfolio of client sites.
• Grew organic search traffic by up to 700% for multiple accounts.
• Delivered 39+ projects spanning SEO audits, content systems, and on page optimization.

Vivasoft Limited

A focused run as Digital Marketing Executive, SEO, inside a larger digital marketing team.

• Worked on projects including PiHR, Popsup, Financify, and Greenfeathers, managing technical audits and content briefs.
• Aligned SEO work with paid and content calendars across the team.

TechDeliveryPartners

An Upwork client project. Built the automation and marketing systems this ecommerce business relied on day to day.

• Built lifecycle email and SMS flows in Klaviyo for ecommerce clients.
• Automated marketing workflows with Zapier and Make.
• Set up reporting dashboards that connected Shopify, Klaviyo, and Google Analytics.

What I focus on

Helping ecommerce brands turn scattered marketing tasks into systems that run on their own, so growth stops depending on someone remembering to send an email.